Calling all males & females aged 30-50 ready to finally make lasting change.
Discover the Power of Possible:
Go from 'Can't' to 'Can' in 90 Days - No Harsh Dieting or Endless Workouts Required
This is for you if...
You've Been Let Down By Quick Fixes
If past promises of fast results have left you back where you started—or worse, KRUE COACHING provides a reliable path with sustainable solutions that genuinely transform your lifestyle, not just your symptoms.
You're Hungry For Real Change
If you’re eager for a genuine transformation that impacts every part of your life, KRUE COACHING delivers with holistic, customised programs designed to maintain and enhance your well-being.
You're Skeptical But HopefuL
Skepticism is welcome here. At KRUE COACHING, we turn doubt into belief with clear, evidence-based strategies and consistent, measurable results that rebuild your trust in what’s possible.
You're Ready to Commit To Your Journey
Ready to dive deep into your personal growth? We’re here to support your dedication with expert guidance, resources, and a community that celebrates every step of your progress.
At KRUE COACHING, we have spent the last three years guiding hundreds to not only meet but exceed their personal health and wellness goals.
Whether you're stuck in a wellness rut or disillusioned by fad diets and quick fixes, our methods have consistently proven effective.
Our Unique Edge
Experience & Expertise: Three years of transforming lives through integrated body and mind coaching, with a depth of knowledge and personalised strategies that resonate deeply with our clients.
Proven Results: Our clients have achieved significant outcomes, including reduced chronic pain, over 50 lbs in weight loss, and comprehensive lifestyle overhauls that stand the test of time.
Community and Support: A dynamic and supportive community that thrives on shared experiences and collective successes, enhancing each member's journey towards better health.
Continuous Innovation: We continuously integrate the latest health and wellness advancements into our coaching to provide you with the most effective and modern strategies available.
Watch our trusted testimonials.
'I've never looked back, it's the best decision I've ever made. Don't think about it as going into something you don't know; think about it as like you're just joining a new family"
- Kirsty
"It's just an amazing time being inside the programme, I've achieved so much. Not only will you gain confidence and see results, but you'll meet new people. 100% do it"
- Emma
Are you ready to achieve peak physical health without the pain of inconsistency, false starts, and unsupported journeys?
Click below to apply now
Can't to Can Is The Vehicle To World Class Results
3 Core Benefits:
#1 Sustainable Change
With our tailored approach, you transition from "I can't" to "I can" permanently, not just in phases.
#2 Holistic Development
We focus on body and mind, ensuring your transformations are as mental as they are physical.
#3 Community Strength
Leverage collective motivation and support that turns individual efforts into shared victories.
listen to OUR CLIENT'S STORIES IN THEIR OWN WORDS...
MORE THAN JUST A 10 week TRANSFORMATION PROGRAMME...
- Join An Undisputed Community: We've built an amazing community. People from all walks of life - different ages, background, sizes. But they all share a common desire to be better and achieve their goals.
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Tailored Plans And Support: Our community epitomises support. Our network continues to grow and we ensure you are never alone on any programme. Group sessions, partner sessions and time with a dedicated personal trainer. Trust us when we say, you are not alone on your health journey.
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Commitment: We pride ourselves on ensuring you get the time, passion and commitment you expect. We understand each person has their own goals on their health journey and we will commit to you, ensuring your goals are achieved. You can guarantee this in abundance.
frequently asked questions
Our Coaching Pillars
How We Achieve The Visible Result
Physical Transformation
At KRUE COACHING, we understand that the foundation of personal transformation often begins with physical change. Our Physical Transformation pillar is designed to cater to the unique physical needs of each client, providing tailored workout regimes that challenge and improve their fitness levels.
Focus: Tailored fitness programs emphasising strength, endurance, and health.
Example: Each client receives a customised workout plan based on their fitness level and goals, with adjustments as they progress.
Outcome: Clients will see measurable improvements in physical fitness, feel more energetic, and gain confidence in their physical abilities.
Nutrition Mastery
Proper nutrition is the cornerstone of any effective fitness regimen, which is why Nutrition Mastery is pivotal to our coaching philosophy. This pillar ensures that clients receive personalised dietary guidance to complement their physical and lifestyle changes, supporting overall health and fitness goals.
Focus: Comprehensive nutritional guidance to complement the physical regimen.
Example: Development of personalised macronutrient targets. With access to recipe books & meal plan examples that are easy, enjoyable, removing extreme restrictions to make results sustainable long term.
Outcome: Clients enjoy dieting with an enhanced mood, more energy, less brain fog and overall health benefits.
Lifestyle Optimisation
Living a balanced life is essential for sustained success, which is why our Lifestyle Optimisation pillar focuses on incorporating healthy habits and routines into our clients’ daily lives. This holistic approach ensures that physical improvements are supported by a stable and healthy environment.
Focus: Integrating sustainable lifestyle changes to enhance well-being.
Example: Coaching includes managing sleep schedules, reducing stress through mindfulness, and establishing productive routines through planning and organisation.
Outcome: Clients experience increased daily productivity, better stress management, and overall improved quality of life by ticking off small daily actionable.
5 Key Deliverables
What You Will Get Access To:
The Victory Circle Call
What This Will Do for You:
Kickstart your week with a surge of motivation and a clear focus. In these calls, you'll share your recent wins, gain breakthrough insights, and receive coaching to ignite your drive and set the tone for success in the coming week.
The Krue Corner Private Podcast
What This Will Do for You:
Provide quick, powerful bursts of inspiration and practical strategies through short podcast episodes. Perfect for a spark of motivation and insight on the go, helping you stay aligned and proactive wherever you are.
Exclusive Members Hub
What This Will Do for You:
Unlock a treasure trove of resources with our comprehensive online portal. Access pre-recorded trainings covering every aspect of your journey—from physical workouts to nutrition plans and mental health strategies—ensuring you have support at every step.
Client Events
What This Will Do for You:
Join us for both regular and quarterly mega-events that bring the KRUE community together. Tackle challenges, enhance your network, and share memorable experiences that foster strong bonds and personal growth.
Monthly KRUE Catch-Ups
What This Will Do for You:
Keep your momentum and motivation high with regular monthly meet-ups. These smaller, intimate gatherings are a great way to stay connected, engage with fellow members, and ensure you’re continually progressing toward your goals.
ABOUT ME
Meet Your Future Coach
Derek Elder
My name is Derek, and I'm the founder of KRUE Coaching.
From an early age, I had a natural ambition to succeed and a deep-seated desire to make a positive impact on the lives of others.
This drive led me to study Health, Fitness & Exercise at New College Lanarkshire, originally with the goal of becoming a sports scientist, spurred by my love for football and sport.
However, as I faced personal challenges and took on significant responsibilities, it became clear that I was destined for more than I had first imagined.
This realisation prompted me to transition from a fitness instructor, personal trainer and owner of Derek Elder Coaching to founding something much greater, with more meaning in KRUE Coaching.
My commitment to personal and professional growth has only strengthened since then, as I continue to engage in nationwide business and self-development events and seek ongoing mentorship.
2023 marked a period of profound personal challenges and growth. The loss of my mother, following a severe asthma attack that had left her paralysed years earlier, deeply influenced my perspectives on resilience and purpose. Her unwavering spirit through incredible hardships has been a cornerstone of my own strength and determination. Her journey taught me the true essence of fighting spirit and has been my greatest inspiration.
KRUE Coaching Mission
At KRUE Coaching, we are dedicated to transforming 'can't' into 'can.' This philosophy was born from my own experiences of feeling at my lowest and learning to rise above. We empower individuals to conquer their limiting beliefs and unlock their inner potential through personalised body and mind coaching. Our mission is to guide you from uncertainty to assurance, helping you craft a life filled with health and purpose. We believe in nurturing a supportive community where each member transforms challenges into stepping stones for success, achieving exceptional results through improved habits, consistent routines, and relentless self-belief.
Ready To Start Getting Results? Apply Now
Check out some of our amazing clients;
FAQ'S
All your questions answered so you can make the right decision before moving forward and applying!
Can I still enjoy a social life?
Absolutely! KRUE Coaching is designed to fit seamlessly into your existing lifestyle. Our goal is to enhance your life, not restrict it. We believe that maintaining a healthy social life is crucial for mental well-being and can actually complement your coaching journey. Our programs are tailored to ensure you can still enjoy outings, social events, and family time while working on your personal development goals.
How does KRUE Coaching differ from other coaching services?
Unlike traditional coaching services that focus solely on physical or mental aspects, KRUE Coaching integrates both to ensure a holistic approach to personal growth. Our programs are personalised and built on the foundation of real-life resilience and continuous self-improvement, influenced by the personal experiences of our founder, Derek Elder.
Who typically signs up?
Our clients come from various backgrounds but share the goal of significantly improving their lives. Many are looking to lose weight and manage body fat more effectively, enhance their sleep quality, boost their daily energy levels, and tackle personal challenges like anxiety and stress. Whether you're struggling to find the right balance in your health and wellness routine or need support to reach your full potential, KRUE Coaching provides personalised guidance to help you achieve your specific goals.
I'm worried about the cost of coaching. Is it affordable?
KRUE Coaching offers a premium service that reflects the high quality and personalised nature of our coaching. While the investment might seem significant, it's worth considering the potential to reallocate funds you're currently spending on habits or services that aren't serving you well. These might be the very things that brought you to seek change. We provide various pricing options and flexible payment plans to make our coaching accessible. Investing in KRUE Coaching means investing in a healthier, more fulfilled life, where every penny spent is a step towards achieving your personal and professional goals.
Is there a commitment period for KRUE Coaching?
Yes, we have a 6-month commitment period for all our coaching programs. This duration is essential to ensure consistency, commitment, and meaningful progression in your personal development journey. At KRUE Coaching, we believe in setting a structured framework that fosters accountability and supports lasting change. This commitment period helps prevent sporadic participation, which can undermine the effectiveness of the coaching. It’s not just about showing up; it’s about fully engaging in the process to achieve the results you desire.
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